I went to Ferragamo again last weekend. I always like visiting the store to see the kinds of colors they have at the moment – especially for the Vara.
While spring and summer colors are nice, I often look forward to what fall and winter has to offer. I asked the sales associate whether she knew what’s coming for the next season and when, but according to her, they haven’t gotten a lot of information and the fall colors aren’t coming anytime soon.
Was still curious about the colors, so I went home and online to search for clues on the Ferragamo website. Then I saw this:
Did you know, that you can now customize your Vara?!
Apparently, Ferragamo’s celebrating Vara’s 35th anniversary this year, possibly the most iconic shoe from the House of Ferragamo. They’ve also launched a special project called L’ICONA, featuring 21 of the world’s most iconic and modern trendsetters in their own customized Vara.
In conjunction with this event, Ferragamo’s US store is now giving customers the opportunity to customize a pair of Vara to reflect their personal style – from the color of the shoes, bow, heels and hardware. Even more, they also let us customers place initials on the shoes. Create one and it’ll be 100% yours!
All we need now, is a good justification for purchase.
Customize your own Vara or Varina shoes here.